Carson plus your agent equals superpowers
Ask Carson where to spend your time, and it tells you when something needs you.
Carson reads every support ticket, sales call, email and CRM note, ties each one to its account and ARR, and answers in the agent, Slack channel or app your team already uses.
Conversation sources
CRMs
HubSpot
- Salesforce
Call recording
GongZoom
Customer success
- Intercom
- Zendesk
Company context
Project management
- Jira
- Linear
- Asana
Wikis
- Notion
- Confluence
Carson · the layer underneath
Always reading, tied to revenue.
- Signals
- named concerns, new, heating or quiet
- Accounts
- every conversation tied to its ARR
- Evidence
- every figure opens onto a quote
Where your team works
Slack
Carson app
Pick yours to hold it
Which accounts over $25k ARR went quiet after the pricing change?
Three accounts, $140k ARR between them. Two renew this quarter.
- Wayne Enterprises · renews in 41 days$62k
- Stark Industries · renews in 58 days$48k
- Grantham Estates · quiet for 9 weeks$30k
Each account opens onto its conversations.
Carson suggests, a person decides
Carson to Alfred
Alfred, Wayne Enterprises raised saved-view sync three times this quarter and renews in 41 days. Nothing in Asana or HubSpot shows a plan. Call them before Friday?
Checked Asana and HubSpot
Alfred calls them Thursday
Conversations in, decisions out, with the revenue attached the whole way.
Your sources
Support tickets, chats, sales calls, emails and CRM notes. At 250 a month across three tools, nobody reads them all.
Carson reads every one
Your history first, then each new conversation as it comes in. Every one is tagged against your own themes, tied to its account and ARR, and kept as the evidence behind each figure.
Where you already work
One MCP connection serves any agent: ask in plain English in the one you use. Carson can also post to a Slack channel you pick.
Carson suggests, a person decides
Carson sends the account’s owner the next step, with the evidence behind it and links to any work already planned. It drafts the ticket, doc or thread reply, and a person reviews it and does the work. What customers say becomes context the whole company shares, in its tools and its meetings:
- Slack threads
- Jira, Linear and Asana tickets
- Notion and Confluence pages
- The at-risk review
- QBR and renewal prep
- Roadmap and board meetings
The bottom line
You see churn coming, you stop guessing at expansion, and you can defend the roadmap with the accounts and ARR behind every line.
Every number links back to the conversations it came from.
Ask your agent whether Carson fits.
Paste this into any agent that can open a web page. It reads a page we wrote for it, asks about your tools and team, and tells you straight whether Carson fits. It answers from a description of Carson, not from your data.
Read getcarson.ai/agent, ask me a few questions about our tools and team, then tell me straight whether Carson fits.
See the full prompt
Read https://getcarson.ai/agent. It explains what Carson is and isn’t. Then interview me: which tools hold our customer conversations, how big the team is, roughly how many conversations we have a month, and which meetings I want better answers for. From my answers, show me the signals and questions Carson would raise for a company like ours, and which decisions each one would feed. Be straight with me. If Carson isn’t a fit, say so. If it is, give me the link to book a call.
The prompt reads one public page. None of your customer data reaches us.
Carson suggests the next step. A person decides.
When an account needs attention, Carson messages its owner in Slack with what it found and a step to take. It checks your project tools and wikis first and links anything related it finds.
CarsonApp8:47 AM
Alfred, Wayne Enterprises raised saved-view sync three times this quarter and renews in 41 days. Nothing in Asana or HubSpot shows a plan. Call them before Friday?
Saved views fail to sync7 accounts, $412k ARR
It checks before it suggests
Carson looks in Jira, Linear, Asana, Notion and Confluence first, and links any related work it finds.
Every suggestion shows its size
How many accounts raised it and the ARR behind them, so one loud complaint and a broad problem don’t look the same.
You can mute it
Mute a suggestion and Carson stops raising it, so it doesn’t become one more alert to ignore.
A person decides
Carson suggests and drafts. Your team reviews and does the work, and Carson never messages your customers or changes your CRM.
Questions for the meetings you already have
Each answer comes back with the accounts, the ARR and the conversations behind it: the evidence under the health score you already track.
Head of Product
The roadmap meeting
“Which themes are heating, ranked by the ARR raising them?”
Head of Customer Success
The weekly at-risk review
“Which accounts look healthy in HubSpot but sound unhappy in their conversations?”
Head of Support
The case for product fixes
“Which issues drive the most tickets, and which of them touch our largest accounts?”
Founder or CEO
Board prep
“What are customers telling us across support and sales, and how much ARR is behind it?”
“Why don’t I just paste my tickets into ChatGPT?”
You should. Your agent is the interface now, and it’s a good one. What it can’t tell you from a paste is whether a complaint is typical. It sees one export, not every conversation across your tools, tied to the account and sorted into the same themes every month. Carson is the layer underneath your agent that does that, and every answer links back to the conversation it came from.
Point at a card to turn it over.Tap any card to turn it over.
- Your AI on its own
Is it typical?
Finds quotes for whatever you already think.
Carson and your AIEvery claim sits against every conversation, so cherry-picking shows.
- Your AI on its own
Context across your tools
Sees the one ticket you pasted.
Carson and your AIReads your CRM, calls, support and project tools together, each conversation tied to its account.
- Your AI on its own
Who said it
Can’t tell three customers from one loud one.
Carson and your AITies every conversation to its account, with the ARR from your CRM.
- Your AI on its own
Made-up quotes
Quotes a customer who never said it.
Carson and your AICites each quote by ID, linked to the conversation it came from.
- Your AI on its own
Comparing periods
Makes up new categories every run, so the trend is noise.
Carson and your AISorts every month into the same themes, so up 30% means up 30%.
- Your AI on its own
Same question, same answer
Two people ask and get two different numbers.
Carson and your AITags are stored once, so the same question gets the same numbers.
- Your AI on its own
Suggests the next step
Tells you what’s happening, if you ask.
Carson and your AISends the owner the next step with the evidence, after checking your tools so it isn’t something already in hand.
- Your AI on its own
Knows when not to interrupt
Silent until asked, or alerts you learn to mute.
Carson and your AIRaises the quiet account nobody’s on and leaves the one you’re handling.
- Your AI on its own
Data hygiene
Counts your team’s replies and internal notes as feedback.
Carson and your AISeparates your customers’ words from your team’s before anything is counted.
Keep asking your agent. Carson gives it every conversation to answer from.
Three steps, and we walk you through the first.
- SourcesIllustrative
HubSpotConnected
- Intercom••••••••••••a91fConnect
GongNeeds an API keyAdd key- ZendeskNot connectedConnect
1Connect your tools
Sign in to your CRM, then add a key or sign in for each of your other tools. We walk you through it on the call.
Source guides - HeatingIllustrative
Saved views fail to sync
$412kARR, 7 accounts116conversations in 30 days“Our weekly export broke again after the views reset. This is the third time this quarter.”
2Carson reads your history, then keeps reading
It starts with the conversations you already have, then reads each new one as it comes in. Every conversation is tagged, tied to its account and ARR, and watched for change over the months that follow. A signal carries its evidence with it.
#customer-signalsIllustrative
CarsonApp9:02 AM
Wayne Enterprises: Saved views fail to sync after the reset
Their weekly export broke again after the views reset, the third time this quarter. They asked whether a fix lands before renewal.
Signals: Saved views fail to sync
Wayne Enterprises · $62k ARR · Intercom chat · 14 Oct
3Answers where your team works
Ask in Carson’s app or in your own agent over MCP, and answers cite the quote, the account and the figure. Carson can also post conversations to a Slack channel you pick.
Connect an agent
We ran it on ourselves first.
Kapiche, the company behind Carson, has spent over ten years analyzing customer conversations for enterprise companies. Carson read our own customers before anyone else’s.
An internal feature proposal made its case with 63 customer statements from 15 accounts. Every quote was real. Checked at the source, 5 statements weren’t about the feature at all, one person supplied a quarter of the evidence, and the rival priority drew more mentions across all 592 signals. Every quote held up, but the conclusion didn’t, and Carson is how we found out in an afternoon.
- 300M+
- conversations analyzed at enterprise scale
- 34,000
- Kapiche records over nine years, read by Carson first
Nothing you can’t check.
- Every figure has a source
- Quotes and accounts are cited by IDs Carson’s records issued, and each one opens onto the conversation behind it.
- Your data doesn’t train models
- Our model providers are contractually barred from training on your data, and from keeping it past the request apart from a short-lived prompt cache.
- Your workspace is isolated
- Every analytics query is scoped to one workspace. Kapiche, which builds Carson, is audited against SOC 2 Type II, and Carson runs on those controls.
- People make the calls
- Carson suggests the next step and drafts the work, and a person reviews it and does it. It doesn’t message your customers or change your CRM.
What comes up on the first call.
Who is this for?
Heads of product, customer success, support or marketing at B2B SaaS companies, or the founder at a smaller one, who have to defend the numbers in the room. It fits best with about 250 or more customer conversations a month across more than one tool.
We already have reporting in Gong and Intercom. What is different?
Each of those reports on its own tool. Carson reads across them, ties every conversation to the account and its ARR, and keeps the same themes month to month, so this quarter compares with last quarter.
Could we build this ourselves?
You could get a first answer in an afternoon. The hard part is keeping it stable for 18 months: the themes, matching conversations to accounts, and IDs your agent can cite, while the tools underneath keep changing.
Where do ARR and account data come from?
Your CRM, HubSpot or Salesforce: Carson reads deal amounts for ARR and each account’s stage for its status, and you map the fields during setup.
Which agents does it work with?
Any MCP client that can add a remote server and sign in with OAuth. The docs have step-by-step guides for Claude and ChatGPT. Connect an agent
Is it real time?
No. Carson reads in scheduled batches, and how often is agreed with you in early access. It posts conversations to a Slack channel as it reads them, and your team can ask it questions right there in Slack.
What does early access include?
Carson on your own data, setup walked through on a call, a direct line to the people building it, and founding member status in our community. Terms for the founding group aren’t settled yet; we’ll go through them with you on the call.
Accounts warn you before they churn.
The warning is in what they say, or in how quiet they’ve gone. Carson finds it in the conversations you already have, with the account and ARR attached, so your team can step in before the renewal. Early access includes founding member status in our community. Book 20 minutes with the people building it.
A 20-minute call
You tell us how your team works and which meetings need better answers.
Setup, walked through
We take you through connecting your CRM, calls, support desk and project tools.
Your first question
Ask it in your own agent and follow each answer back to its conversations.